Advertising and Business Services
Is it important to you to increase visitor traffic to your website, winery or business? Would more traffic be good for your business and sales? Can you write basic newletters, a couple paragraphs about your wine, winery events or promotions, or maybe take pictures or videos of your winery or related business?
If you've answered YES to any of these questions, then you want to become a part of the GrapeVineTrail today. Our platform will drive traffic to your website with very little effort on your part. The GrapeVineTrail community is designed to bring information about wine and wineries written by wine enthusiasts to people (customers) that want to know more about the wine, wineries and wine-related services for either buying wine, visiting you on their next trip or scheduling personalized wine tastings and events.
If you simply create a premium business account then post your newsletter or a couple paragraphs or even upload a few pictures with a general overview from time to time AND include a link back to your website, you will increase traffic and interested in your business. The more frequently you do this, the more traffic and buzz you will create, obviously the less frequently you post anything, the less traffic you will create. If you follow these simple steps, you will get more traffic to your website/business.
BUSINESS SERVICES
Register online for our premium business membership account that includes full access to create your personalized biography outlining yourself, your winery or wine tasting business. You have access to publish your blog (newsletter), pictures, videos and even podcasts as often as you like as well as have open discussions in the forums. Premium membership is a low monthly fee of $4.95 and can be paid securely online while registering.
Get #1 Placement on Google Search Engine
Here is an example of our search results on Google "NJ Home Wine Tasting"
Follow these simple tips to creating effective content.
ADVERTISING
Any standard registered member can post their own classified advertisement promoting their winery or related business. Classified ads are priced at $24.95 per month and are published to the front page content as well as promoted to the "classified ad" section of the site as well. Each ad is renewable monthly and can be paid securely online.
Simply register. you will receive a confirmation email with a one-time use password. Follow the links, log in. Once logged in, you can 'manage your account' to change your password.
You can create your classified ad by selecting "classified ad" from the create content drop down list in the upper left corner. Follow these tips to create content. Your ad will not be published until secure payment is made.
GrapeVineTrail Platform Overview
GrapeVineTrail.com has been developed to bring the latest content management and marketing tools and services to local and regional wineries to maximize traffic, sales and winery visits. The GVT engine is a robust and scalable platform with many features including news, blogs, pictures, videos, podcasting, forums and discussions. Our syndication includes daily email delivery; RSS (Really Simple Syndication) feeds on MyYahoo, MyGoogle, MyMSN, Pluck, NewsGator, etc. We also are crawled by all of the major search engines including Google, Yahoo, MSN, ExactSeek, Alexa, etc.
What all of these tools mean for you, the winery and service provider, is that you can leverage our tools along with the aggregate marketing activities of other regional wineries to maximize your advertising and marketing efforts. If some simple tools and processes are followed, your efforts will drive more quality traffic to your website resulting in increased sales, more visits to your winery and higher overall market awareness.
ADDITIONAL MARKETING INFORMATION
About Search Engine Optimization and Marketing
In the past, search engines based rankings on the meta-tags or keywords you had hidden within you header and titles. As webmasters started adding ‘non-relevant’ metatags, search engines began getting smarter. They adjusted their process and began looking at ‘third party links’. This worked for a period of time, but again, webmasters abused the process and began setting up “link farms” that were nothing more than thousands of ‘unrelated’ links. In 2005, Google, along with the other search engines, re-wrote their algorithms and processes to ‘punish’ these link farms with negative search placements. Instead, what the search engines have done is built the process to reward sites with 1) many third party links that are on ‘relevant websites’ and 2) reward those sites with ‘active relevant links’ AND ‘relevant content’.
The search engines now crawl each website and look for relevant content and third party links that are viewed as valuable and related to the associated content. In other words, a winery that has hundreds of links and reference content ((ie articles, blogs, commentary, etc) on another site will gain favor in the search engine rankings and placement. The search engines will also produce more valuable results based on ‘key phrases’ that are built into the content rather than only ‘key words’. They do this because consumers that are searching are no longer just putting in a single word for search, they are putting in descriptive phrases. You may find the following online marketing and optimization articles and resources useful for more information here.
GrapeVineTrail provides the tools, engines and syndication to maximize your SEO and marketing efforts with very little investment in time or money and you can have some fun along the way. We hope you enjoy GVT and your winery flourishes as a result of your affiliation with the community.
REQUEST MORE INFORMATION or PARTNER
Please contact us at 512.246.9301 or contact us to discuss how participating in the GrapeVineTrail community will benefit your winery or business.
Thank you and we hope you enjoy the GrapeVineTrail community
- GVT Wine Marketing Team
